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Data Strategy 2023: Navigating Complexity in Retail & CPG Analytics

August 23, 2023
Noel Burkman

Are you and your team versed enough with the innovation, science, and technology of data analytics necessary to develop a comprehensive data strategy that will drive the continued success of the products in your company? The data says probably not. According to research from Retail Info Systems News in their 2023 Retail and Consumer Goods Analytics Study report: Ostriching is not a sustainable strategy. Frankly, anyone ignoring the need for a data strategy should feel … [Read more...] about Data Strategy 2023: Navigating Complexity in Retail & CPG Analytics

Articles, Featured catman, cpg, data analytics, data science, strategy

Towards Real-Time Analytics: Transforming Consumer for a Competitive Edge

April 21, 2023
Noel Burkman

Possible Futures Part 2 To Read Part 1 click here The other day, my accountant informed me I had to send a tax document via fax to the state for swift processing. She says this without any pause as if it were given that I still owned a fax machine. Hold on. What? Fax? Really? I don't even have a landline. I mean, I do own a 35mm camera with half a roll of used film, but that's only because I find it somewhat amusing, and I keep promising myself I'll have it developed. BUT, it got me … [Read more...] about Towards Real-Time Analytics: Transforming Consumer for a Competitive Edge

Articles, Featured, Trends ai, artificialintelligence, catman, cpg, cpgmarketing, data analytics, strategy

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